Creating Space for Individuals
Project Information
In a turbulent world Citrix is a company that simplifies life for their users, allowing them time to focus on the work most meaningful to them and the space to succeed.
This commitment to the individual is represented throughout the brand, most clearly in the dire directly in the shift of the tittle of the i to above the x personifying the wordmark. A suite of these compact marks were developed to better represent the unique humanity of our users and animated to signpost an AI enabled future of work.

Designed at Athletics
3D by CATK